a new, interactive tool for the fishing industry

The GearingUp project is a new, Northern-Europe-wide initiative for MWC. Funded by FundingFish and in partnership with Cefas, we are developing a new, interactive tool for the fishing industry, aimed at delivering up-to-date information on gear selectivity trials in an easy and digestible way. What does this involve? Refining one seeeriously hefty data set, concept development for the brand, strategic outreach planning, and project-managing workshops and tool development. Oh, and plenty of social media and traditional press engagement. We have our hands full, but we love it! 

You can check out the GearingUp website here and check out the interactive tool (containing over 500 selectivity trials, with more being added soon!) by clicking here.  In the meantime please keep your eyes peeled for developments on Facebook and follow us on Twitter using @GearingUp_

 
 The coolest tool in town 

The coolest tool in town